Indie Fragrances, Handmade in USA
Join 20,000+ Men Who Upgraded Their Prescence
Turn Heads Without Spending a Fortune
Try 5 premium 2ml fragrances and find your signature scent. Plus, get $25 credit for any full-size bottle.
Extrait de Parfum Strength
25% Oil Concentration
Get Your Exclusive Discovery Set
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Join 20,000+ Men Who Upgraded Their Prescence
Turning Heads Doesn't Have To Cost a Fortune
5 premium fragrances. 2ml each for real-world testing. The confidence to choose what actually works on you. $25 back when you find your edge.
Extrait de Parfum Strength
25% Oil Concentration
Claim Your Exclusive Discovery Set
· $25 credit included · Free shipping
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Popsugar's Choice for Best Oud Perfumes
Trusted by Thousands of Men Who Refuse to Blend In
4.8/5 Stars From 20,000+ Customers
"Wore the Oud to a client meeting. Closed the deal and got asked what I was wearing. That's never happened before."
Marcus T - NYC
World-Class Formulas
Made with rare, fairly sourced ingredients at 25% oil concentration.
What Makes a Perfume 'Luxury'?
Real Perfume Quality
25% concentration = Eau de Parfum quality, the gold standard
True Luxury Scent
Complex notes that evolve on your skin, not flat fragrances that disappear.
Lasts All Day
From morning coffee to evening plans. No reapplying needed.
Use Less, Get More
One spritz does what cheap fragrances need five sprays to achieve.
Discover Your Signature Scent
Stop Gambling on Expensive Bottles
The average man wastes $400+ on full bottles that don't work with his chemistry or context. $35 gets you 5 premium options. Find what makes you magnetic,
hen commit.
Build Your Rotation for Every Context
Monday's pitch meeting isn't Friday's date. Successful men understand situational presence. Fresh woods for the office. Rich leather for evening. Warm spice for close encounters. Match the weapon to the battle.
Understand What Actually Works on You
Access Extrait de Parfum Strength
Command the Room Before You Speak
Your Arsenal
Five Handcrafted Fragrances
Each fragrance captures a different part of who you are—bold, elegant, playful, powerful, free.
What Makes Our Discovery Sets
Different
25% Oil Concentration—All-Day Performance
10,000+ Ratings
Men's Discovery Set: Strategic Arsenal
Five premium fragrances engineered for impact. Fresh citrus for professional dominance. Sophisticated spice for refined authority. Rich leather for evening magnetism. Warm woods for everyday confidence. Deep oud for commanding presence. Find what gives YOU the edge.
Your Complete Arsenal:
5 × 2ml Extrait de Parfum vials (40 applications each)
Strategic Rotation Guide (which scent for which context)
Performance tracking journal
$25 full-bottle credit
Get My Exclusive Set – $35
In Stock, Ships Today
Your Purchase Is Protected
Real Men. Real Results.
Your 4-Week Strategic Deployment
Receive & Evaluate
Discovery Set arrives in 3-5 days. Read the Strategic Rotation Guide. Understand which fragrance serves which context. Plan your testing protocol.
Most men discover 2-3 that become their rotation. That's strategic. You're not finding "one scent," you're building arsenal depth for different battles.
Traditional Fragrance Shopping vs. Strategic Arsenal Building
Preparation Isn’t One-Size-Fits-All
Start building strategic advantage for $35.
Claim Your Exclusive arsenal Set
other discovery sets
0.5ml (2-3 wears)
Weak 10-20% discount
Random options selected
Unknown formulators
15-20% oil concentration (eau de toilette)
Commit to one blindly
2ml—40+ wears for
proper testing
$25 full credit—we know
you'll love it
5 expertly curated
scents—clarity, not
chaos
Master perfumers
—proven track record
25% oil concentration
—true Eau de Parfum
Build a rotation—right
scent, right occasion
Preparation Isn’t One-Size-Fits-All
Start building strategic advantage for $35.
Claim Your Exclusive arsenal Set
The Science Behind Your Edge
Neurological performance
Research shows the olfactory system processes stimuli 3,000 times faster than rational thought. Translation: your scent affects your performance before your brain catches up. That's not marketing—it's neuroscience.
Extrait de Parfum (25% Oil Concentration)
Our 25% oil concentration is Extrait de Parfum grade
—the highest performance standard. What this means practically: one morning application lasts through your evening plans. It's more concentrated, so you use less per wear, making each bottle last longer.
Source atribution
Clinical studies show specific fragrance ingredients trigger measurable physiological responses: Lavender reduces cortisol (stress hormone). Citrus oils increase serotonin and dopamine (happiness chemicals). Rose oil creates measurable relaxation.
FAQs
I've always believed in having "one signature scent." Is that wrong?
Not wrong, just limiting. You're a different person at Monday morning meetings than Sunday morning coffee. You have confident days and vulnerable days, social energy and quiet energy. One fragrance can't honor all of that. The most sophisticated women build fragrance wardrobes that reflect their range.
What if I don't like any of the fragrances?
Each 2ml vial gives you approximately 40 wears depending on how you spray. That's enough to wear a fragrance for an entire week—morning, afternoon, evening—to truly understand how it develops on your unique skin chemistry throughout the day.
How long does 2ml really last?
Each 2ml vial gives you approximately 40 wears depending on how you spray. That's enough to wear a fragrance for an entire week—morning, afternoon, evening—to truly understand how it develops on your unique skin chemistry throughout the day.
When does my $25 credit expire?
You have 4 weeks from the day your discovery set is delivered to use your credit. We chose 4 weeks intentionally—that's enough time to test each fragrance properly across different moods, occasions, and days without feeling rushed.
Can I use the credit on multiple bottles if I love more than one?
Absolutely—and we love this question because it means you're already thinking in terms of a fragrance wardrobe, not just "one signature scent." Your $25 credit applies to your next purchase, whether that's one bottle or several. Most women discover 2-3 favorites from their discovery set, and we encourage buying what genuinely speaks to different versions of you.
Will fragrance really affect my mood?
Yes—and this isn't wishful thinking, it's neuroscience. Our fragrances are formulated with proven mood-supporting ingredients. So when you choose a scent based on how you want to feel—confident, centered, energized, calm—you're not being indulgent. You're being intentional.
Is this quality actually different from department store samples?
Completely different. Our discovery vials contain the exact same 25% oil concentration formula as our $150 full-size bottles—sealed, fresh, and pristine. That's Extrait de Parfum grade, the highest luxury standard. What you test is precisely what you'll get.
Built by Men Who Understand the Game
We started Habibi New York because the fragrance industry treats men like an afterthought. Feminine marketing. Confusing fragrance poetry. No real performance data. Counter guys who guess based on whatever commission structure they're running. We knew there was a better way.
Blending Arabian fragrance heritage with New York ambition, we create scents formulated with 25% oil concentration by master perfumers. Not because we're selling luxury, but because quality is non-negotiable.
We're not here to tell you who to be. We're here to give you the tools to show up as your best self—sharp for high-stakes meetings, grounded under pressure, magnetic in social settings. Your rotation. Your strategy. Your edge.
Core Principles
Performance over poetry
Strategic advantage over signature scent mythology
Real-world context over boutique romance
Accessible entry to premium formulations (including rare ingredients like Oud and Orris)
Honest performance data over marketing fluff
Arabian Heritage of scent sophistication meets modern New York
Preparation Isn’t One-Size-Fits-All
Different contexts demand different advantages.
For $35, discover which premium fragrances give YOU the edge in which arenas. Join the 20,000+ men who stopped guessing and started deploying strategic advantage.
Your arsenal starts here
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